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A better, more profitable checkout for your brand.

Clunky checkout losing you sales? Upgrade to Rally to boost your conversions and increase your AOV with post-purchase offers.

One-click checkout for an immediate conversion boost

Provide your shoppers with a beautiful, one-click checkout experience. Rally Pay ensures shoppers throughout the network can buy with one-click, across all platforms and processors.

Celebratory Order Confirmation popup message

Immediately increase revenue by up to 12% with post-purchase offers

Make personalized offers at the perfect time - immediately after the checkout. Our team pioneered the technique for DTC brands, driving over $300m in post-purchase revenue.

Step 1: Checkout (Before post purchase offer)Step 1: Checkout (Before post purchase offer)Checkout cart summary example
Step 2: Post purchase offerStep 2
Step 3: Thank You (After post purchase offer)Step 3: Thank you (After post purchase offer)Thank you for your order example

Enter the Metaverse

Accept crypto payments

Allow shoppers to safely pay in crypto, while you receive payouts in fiat. Powered by Coinbase Commerce.

NFT support

Sell NFTs on their own or alongside your physical products. Allow your customers to buy NFTs with their credit cards.

Restrict access to your checkout based on specific NFTs in the shopper's wallet, allow NFTs to trigger discounts, and a lot more on the way.

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Build headless and
the options are endless.

Rally allows you to pick and choose the frontend and backend services that are right for your business. Whether on a traditional platform, or completely headless, it's up to you.

Introducing Rally
(And why "Headless" matters)

What we all think of as an "online store" today is a product of restriction. We've come a long way in online commerce, but we haven't gone nearly as far as you'd expect given the technology we now have available.

We're still stuck in an online analogy of the physical retail store. Too often, online shopping experiences look like this:

  • Storefront —> Home page
  • Aisles —> Category pages
  • Shelves —> Product pages
  • Shopping cart —> Shopping cart (seriously it's still called a "cart")
  • Checkout line —> Checkout pages

The vast majority of ecommerce activity occurs in this way not because this is the "right" way.

It occurs this way because merchants are restricted by the ecommerce platforms they build on. Sometimes the restriction is due to technical limitations. Sometimes it's due to the financial interests of the platform. In either case, the result is the same: a lack of freedom for the merchant.

Like in other industries on the web, centralized ecommerce platforms helped bring a wave of new merchants online. But as the centralized platforms gain power, and wield it to their advantage, merchants now find themselves restricted in service to the platforms' interests.

It's time to move ecommerce in a more decentralized direction, where merchants and developers regain their rightful place as the arbiters of their own destiny.

The headless movement unbundles monolithic ecommerce platforms, offering merchants the ability to pick and choose the services that make the most sense for their business. It also provides app developers and service providers with a more equitable landscape, where there is no dominant platform that tells them what they can and can't do in pursuit of their vision.

There remains a missing piece in the headless ecosystem, and we're building it.

Rally is a headless checkout that works with any frontend or backend solutions, and will support any apps that build for our ecosystem. Our goal is to align everyone's incentives in the same direction, while removing the limitations and restrictions that too often come with building on a centralized platform.

Rally provides merchants with complete control over their checkout, including customization, optimization, post-purchase upsells, and the ability to enable one-click purchases throughout the Rally network, regardless of platform or processor. It also allows merchants and developers to more easily adopt a headless approach by seamlessly connecting frontend and backend solutions.

The headless ecosystem can unleash the ambition and creativity of merchants, app developers, and the agencies that service them. Join us.

- Jordan, Cofounder & CEO

Gain more freedom, more creativity, and more success with a flexible, one-click checkout.

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Get the one-click checkout with post-purchase offers

Boost conversions
Open a new revenue channel
Build your way on traditional or headless